Gucci Introduces Art Murals In New York & Milan For Campaign

Gucci Introduces Art Murals In New York & Milan For Eyewear Campaign

Gucci took their latest campaign to the walls of New York and Milan, Italy.

In collaboration with the renowned Spanish artist Ignasi Monreal, the New York installation emphasizes Gucci’s new eyewear and can be found on New York’s Lafayette Street, between Prince and Spring.

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Gucci Introduces Art Murals In New York & Milan For Eyewear Campaign

The Milan piece (which can be found at Corso Garibaldi’s Largo la Foppa) brings light to a classic art piece influenced by Jan van Eyck’s popular 1434 painting The Arnolfini Portrait and Hieronymus Bosch’s The Garden of Earthly Delights.

Gucci partnered with Colossal Media, a leader in hand-painted outdoor advertising, to produce the NYC mural, while Europe’s Urban Vision took over the mural in Milan.

Both murals are expected to last for about two months and the initiative acts as part of the brand’s Spring/Summer 2018 campaign.

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Romana Hai

Founder, CEO & Editor-in-Chief

Romana Hai started blogging full-time in 2013 . Fashion Ambitions is more than a blog and more-or-less acts as a portfolio containing brands/collaborations and achievements. Although Romana was born and raised in New York, she currently resides in the Financial District of Boston, MA. Romana attended Penn State University and graduated in 2010 with two degrees: Economics from the Smeal College of Business and Telecommunications from the College of Communications. You can reach Romana at romana@fashionambitions.com.

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